Now that the Napster kids are now a big part of the media buying population one has to ask are they responsible for the decline in sales?
This is one of the most connected generations ever and they grew up without the cost of media. No saving for a single they just download it. At the same time they are educating us “old people” on the many ways to access content. None of which include renting DVD’s.
I even find it in cumbersome to browse the titles at a RedBox. I am ready for new releases to be streamed to my internet connected TV. My 13 year old thinks my wife and I are old school for using our DVR to watch TV. She streams her favorite shows to her laptop from HuLu or Netflix.
The delivery of content is changing and BlockBuster is for sale. Whose buying it?